Posted:
Friday - June 17, 2022
12:57 pm

The schemes work on the basis of membership. Each household pays £1 annually to join and then pays £3.50 a week to gain access to the food parcels which contain around £15 worth of fresh nutritious food for each member. Larger families have the option of buying more than one pack. These are collected at a specific 15-minute time slot once a week from the collection points run by the club co-ordinator and volunteers.

The FOOD clubs have a significant impact on the community in several ways. Members like the independence that membership gives and prefer that they are paying for their food. The schemes mean that the members are still in control of their food budget and what they purchase within their £3.50 each week.
Dominic Ayton, Health and Wellbeing Officer, MDC says “We do get comments from people saying ‘thank you, it’s been a life-saver’”.
“At the same time, the FOOD clubs provide regular contact with our most vulnerable communities. Having the clubs there, every single week, you create relationships. You have that contact with people and you become known in these communities, which sometimes can be really hard to get into. Members of these communities might have a distrust of authority or establishments, but through the clubs we’ve really been able to build bridges.”

The schemes have also benefited the community through the HAF (Holiday Activities and Food Programmes) that have been running. MDC are on their third round of holiday provision, supporting families who are on free school meals during the holidays, when it is hard to buy food or pay for childcare. The HAF provision has been gradually increasing each holiday period. Recently, even in areas that it had been difficult to grow engagement, attendance has been reaching maximum capacity. Over the recent Easter Holidays HAF reached participation of 350 children, the highest total so far.
The excellent relationships built between MDC and FareShare through the FOOD clubs provision has resulted in MDC using FareShare for their HAF this time and Dominic says “it worked amazingly – it was absolutely brilliant! It’s the best food provision we’ve done during HAF. In terms of impact, we found during the last two holiday periods, some of the kids were very fussy with the food; some of them were going home not really eating much – which is the exact opposite of what HAF should be. But this time, we had people coming up for seconds and thirds, and we had children coming that ate a lot more than they had done in previous holiday periods.”

In respect of the FOOD clubs, MDC have found that in certain areas, people don’t cook from raw ingredients, it’s all takeaways and ready meals. If the FOOD clubs do offer ingredients, members often don’t know what to make with them. MDC have just got funding through Family Action to start a ‘Families, Food and Fun’ project for some of the FOOD clubs. This will involve putting a set of ingredients in a box, together with a recipe, and encouraging members to take the food home and cook ‘what’s in the box’.
MDC feels there are many benefits to its Community Food Membership of FareShare Midlands. As the food that FareShare provides would otherwise go to landfill, that supports MDC’s environmental priorities. Being able to purchase the boxes of food from the FOOD clubs at such a low cost is a great financial benefit for residents.

Finally, providing the food from FareShare is the initial step or opportunity for MDC to have a conversation with a person who is struggling. It’s the chance to find out what’s going on with them, discover what the wider issues are, and how to work with them to address these. It brings people back every week, as a captive audience. MDC are working towards wraparound care in respect of the wider issues that are causing food insecurity. This might involve offering budgeting advice, bringing credit unions into the FOOD clubs and setting up savings accounts, working with organisations like Citizens Advice to have debt advice workers in some settings.